Projects

5 years of turning insights
to experiences.

A collection of projects where I’ve solved real problems with human-centered, data-driven design.

Deadstock

Product Designer

Led the redesign of Deadstock's checkout process, decreasing abandonment rates by 15% through simplification and enhanced security measures.

Ebra Studio

Enhancing user experience and accessibility, and effectively showcasing their sustainable, artisanal jewelry.

Healthbook+

Redesigned the Healthbook+ app, enhancing usability and boosting accessibility through user research and streamlined health management features.

Cafe Turko

Redesigned website to enhance user experience, focusing on a seamless online ordering and pickup system.

Danahoosh

Design an interactive app to help children in Persian immigrant families learn Farsi while celebrating Persian culture through meaningful experiences.

Bikeye

Designed an innovative AR glasses prototype that enhances cyclist safety by providing real-time rear-view awareness and proximity alerts.

The Lux Rider

UX/UI Web Designer

Redesigned The Lux Rider website, streamlining the ride-ordering process through usability testing and benchmarking

AV Usability

Redesigned AV interface to enhance passenger experience using voice, spatial cues, and accessible design.

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Welcome to my portfolio!